Category: Catalogs

I had the opportunity to work for Disney in their Direct Marketing division first as a Designer, and then as the Design Manager. During this time, I managed a team of designers and production staff, coordinated with the merchants who supplied the product, and worked with the post production people who printed the catalog. We had a number of great designers work on the covers of the catalog, but I always enjoyed it when I took the reins and did them myself from time to time. Here are just a few examples of covers that I created for The Disney Catalog. The covers with photographic images were also Art Directed by me as well.

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I had the opportunity to work for Disney in their Direct Marketing division first as a Designer, and then as the Design Manager. During this time, I managed a team of designers and production staff, coordinated with the merchants who supplied the product, and worked with the post production people who printed the catalog. We had a number of great designers work on the covers of the catalog, but I always enjoyed it when I took the reins and did them myself from time to time. Here are just a few examples of covers that I created for The Disney Catalog. The covers with photographic images were also Art Directed by me as well.

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This Disneyland Mini Catalog was created to showcase featured products from Disneyland. This Mini Catalog was an insert into the regular Disney Catalog. It was very successful and most of the pieces sold out right away. I was very excited to get to create this piece and worked with the product developers to ensure that the catalog properly reflected the significance of these iconic products. Below the main image is a flipping book of the whole catalog.

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Catalog design for Lumetique. The company’s owner Dayna Decker worked with me to capture the elegant stylized look that she wanted for her upscale products. I’ve also done packaging, hand tags and mini-brochures for these products as well.

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While working at Disney Direct Marketing as their Catalog Design Manager, I was asked to Art Direct and create a Catalog/Insert Brochure for a new line of computers Disney was creating.

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Working for Disney was both a lot of fun, and a great creative environment. As Design Manager and Art Director (on occassion), I made it my goal to try and test new ideas and design styles to see what resonated with the customers, all while maintain the most strict brand standards.

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